It's not real!
It’s Not Real is the podcast that takes a scalpel to the stories we tell ourselves. Hosted by Dr Paul Harrison, consumer psychologist, academic, and media commentator, each episode unpacks the real evidence behind why we do what we do, how the world actually works, and the myths we cling to in order to make life a little easier. From marketing spin to social norms, from economic fictions to psychological blind spots, It’s Not Real cuts through the noise with sharp analysis, candid conversations, and a healthy dose of skepticism. Because sometimes, the things we believe… just aren’t real.
It's not real!
11: Crisis management, the benefits of honesty in difficult times and how to build your reputation when things look grim
How do you manage an airline engine failure, a potential prime minister with a penchant for visiting strip clubs by accident, or a Covid crisis?
In this episode of Listen to this, we talk to Deakin University's Adjunct Professor of Marketing, David Epstein, the man who got Kevin to agree to the 07, directed National Media Liaison Service for Bob Hawke and Paul Keating, managed the Qantas QF32 engine failure response, and was most recently Vice President of Corporate and Regulatory Affairs for Singtel Optus.
We get the inside story on how to get an invite to the Chairman’s Lounge - hint, don’t ask for it, the aspirational halo and how to increase your reputation during a crisis.
It’s a ride with little or no turbulence or leadership spills, but it’s still a fascinating one.
So, sit back, put on your best business attire, and join your guide to human behaviour, culture and the world of business…