The Marketing Lab (at Deakin)

13: The Scientific Method, Embracing Uncertainty and the limits of Research and Science

September 04, 2020 Hosted by Dr Paul Harrison from Deakin Business School
13: The Scientific Method, Embracing Uncertainty and the limits of Research and Science
The Marketing Lab (at Deakin)
More Info
The Marketing Lab (at Deakin)
13: The Scientific Method, Embracing Uncertainty and the limits of Research and Science
Sep 04, 2020
Hosted by Dr Paul Harrison from Deakin Business School

In this episode of The Lab at Deakin, we take a deep dive into the scientific method. What it is, why it's important, and how we need to embrace it if we are going to progress. On the journey we talk about Star Wars and the Sith, Brett Sutton, Covid-19, and the provisional nature of knowledge. 

Show Notes

In this episode of The Lab at Deakin, we take a deep dive into the scientific method. What it is, why it's important, and how we need to embrace it if we are going to progress. On the journey we talk about Star Wars and the Sith, Brett Sutton, Covid-19, and the provisional nature of knowledge.